Common Misconceptions of Social Media That Bloggers Have

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There are many untruths about what works and what doesn’t work regarding social media and it tends to be bloggers that are unsuccessful. The results of these failings can lead to a fall in reader numbers which can sometimes mean that they won’t ever come back. For blogging to be successful in social media terms the answer does not lie in the huge amount of facebook posts or Tweets, it lies within the ability to develop a strategy which saves time but also has a great return. Here are the top … [Read more...]

The 250 Most Expensive Keywords

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If you do Google Adwords advertising, this is a page you'll want to put on your bookmarks.  Markus Allen is tracking the 250 most expensive keywords on Google Adwords and updating the list each month. Click on the image below to see the full list.  I am floored by the Cost Per Click for some of these keywords. Do you think you could learn something about conversion from people who are spending over $100 per click to get people to their sites?  They have to have high converting landing … [Read more...]