Outbound Links Matter For Bloggers — Here’s Why.

For as long as search engine optimizers have existed, they’ve focused a huge amount of time and resources on obtaining inbound links for their sites. There’s a very good reason for that: among the 200 or so signals that Google considers when determining ranking positions in the SERPs, inbound links are of vital importance. However, there is considerable diversity of opinion when it comes to linking out from a site to other sites. SEOs are often concerned that outbound links will degrade their site’s standing and prefer to link to their own content, keeping the link juice they gather to themselves. They are also worried about giving away link juice and hence ranking potential to other sites within their niche. In fact, outbound links can be beneficial for SEO, so it’s worth thinking about the ways in which such links can both benefit and harm a site’s status in the eyes of Google and other search engines. Harmful Outbound Links There is an old SEO trick that involves publishing content on one subject and then linking from it to content of a different subject entirely, usually in an effort to increase the ranking of the second page because it promotes a product or service that earns a client money. These spammy links, often to pornography sites or sites peddling Viagra and the like, are not well-regarded by Google. In fact, if Google suspects that you are linking to bad neighborhoods in order to game the system or are being paid to do so, they may impose an manual penalty. Beneficial Outbound Links Almost anyone can bang out a few...

4 Viable Monetization Strategies for Your New Blog

Now that you been making regular posts, you probably have some regular viewers now and a steady stream of traffic. So now you're wondering how you can profit from all of your hard work. Well, you're in luck because there are plenty of different ways a healthy blog can generate revenue. We are going to take a look at 4 easy ways to make money from your blog. Paid Advertisements The most common way to start easily making money from your blog is to insert advertisements within your blog. Usually those ads are in a side bar, or a little area within the content. You really want to make sure that your advertisements don't get in the way of your user's experience because if your audience becomes annoyed with the advertisements, they might decide to stop visiting your site. You should also wait until your blog has a good amount of traction and content before implementing advertisements. If your brand new blog has advertisements all over it, but not enough content, it is going to look bad and your audience might think your content is made strictly for profit purposes. So, once you have made the decision to implement the Ad strategy, you will need to make sure that the advertisements are related to your blog's niche and that your audience would actually find some value in them. A lot of advertisement programs, such as Google Adsense, will automatically find advertisements to post in your niche that would be good for your audience. If you decide to find your own advertisers, just make sure they are related to your...

Five Ways to Get More Guest Posting Opportunities

You know that guest posting is a great way to build links between your site and authoritative sites in your niche. It’s one of the older methods which have held on throughout all of Google’s changes and even with the newest updates, it’s still considered safe, particularly with Google’s push for more content based ranking. But how do you find the best opportunities for guest posting? Some of these are pretty obvious, but some of them are... well, you’ll see! Start from the Start As with everything, start from the beginning, though some overeager would-be guest bloggers forget! Start with your own connections. Hit up your industry connections or blogger buddies. Ask them, politely, if you can post an article on their blog. You’re already friends or at least colleagues with these people so as long as you aren’t too aggressive, it should be pretty easy to get started. Another shockingly easy way to get started with guest posting is to put up a post on your blog letting readers know that you’re available as a writer for other blogs. Make sure you showcase your expertise or things you like to write about and then see what kind of fish you can land. If your blog is popular, you may be amazed at what kind of response you’ll get. Socialize Branch outward a little to your social networks. You don’t have to have accounts on every site on the planet, but on every social network you are on, ask for opportunities to write on other peoples’ sites. You can reach out not only to friends, but also friends of...

3 Stories That Are Ringing In The New Year

Google, facebook and other big businesses dominate the headlines but here's some new you can use from "the rest of us". I bring you word from the valley, mobile apps, the gift cards and love markets. Facebook's boring anyway, right?   The fifth season of Valley Girl is ready to roll in 2013 Season 5 valley girl show!! Next week!! Who's excited?! — Valley Girl Show (@ValleyGirlShow) January 4, 2013 The video blogging space is still a red hot market. Jesse's an accomplished Youtube star with an excellent production. She gets to interview everyone bloggers and tech fans drool over. Not to mention, she's on the cover of this month's Gentry Magazine. You love it. Gift cards, the hundred billion dollar space Might as well call'em the galaxy of the marketplace. Even though the economy sucks, we're gifting at an astronomical rate. Taylor Swift Leads Gift Card-Fueled Digital Song Sales Surge ... www.billboard.com12/28/12 The yearly post-Christmas digital song sales surge is in full effect this week, with a number of tunes aiming for monster sales figures. Mobile app founder, CJ MacDonald says that spending for gift cards is on the rise ... even in a down economy. CJ's app helps digitize the card business and he's positioned to make a lot of money in the process. I'm going to go ahead and CC the entire local business market about this one. Love is in the air Post-apocalypse, the human race continues the search for romantic love. And online, Sujeiry Gonzalez has put the word out, she's got the answers for you. http://www.youtube.com/watch?v=Uk2JDHtguDk&feature=youtu.be&t=33s You can get some love advice online...

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