3 Stories That Are Ringing In The New Year

Google, facebook and other big businesses dominate the headlines but here's some new you can use from "the rest of us". I bring you word from the valley, mobile apps, the gift cards and love markets. Facebook's boring anyway, right?   The fifth season of Valley Girl is ready to roll in 2013 Season 5 valley girl show!! Next week!! Who's excited?! — Valley Girl Show (@ValleyGirlShow) January 4, 2013 The video blogging space is still a red hot market. Jesse's an accomplished Youtube star with an excellent production. She gets to interview everyone bloggers and tech fans drool over. Not to mention, she's on the cover of this month's Gentry Magazine. You love it. Gift cards, the hundred billion dollar space Might as well call'em the galaxy of the marketplace. Even though the economy sucks, we're gifting at an astronomical rate. Taylor Swift Leads Gift Card-Fueled Digital Song Sales Surge ... www.billboard.com12/28/12 The yearly post-Christmas digital song sales surge is in full effect this week, with a number of tunes aiming for monster sales figures. Mobile app founder, CJ MacDonald says that spending for gift cards is on the rise ... even in a down economy. CJ's app helps digitize the card business and he's positioned to make a lot of money in the process. I'm going to go ahead and CC the entire local business market about this one. Love is in the air Post-apocalypse, the human race continues the search for romantic love. And online, Sujeiry Gonzalez has put the word out, she's got the answers for you. http://www.youtube.com/watch?v=Uk2JDHtguDk&feature=youtu.be&t=33s You can get some love advice online...

How Do Bloggers Get Content Automation Done Right?

Automation, tools and tech, rule social media markets. The game is "look what I can do faster, easier and cooler than you". Some people make money on it, some get nothing at all. Let's look inside some automation game play.     The battle of Automation Comedian, Joe Rogan zapped Paperli out of his social media daily routine. The Joe Rogan Daily just picks tweets from people I follow and makes a paper out of it. Unfortunately I follow a lot of nonsense. — Joe Rogan (@joerogan) January 10, 2013 Blanket automation eventually hurts the content business in the long run. Rogan's Paperli had been feeding "drone content" to fans and followers for months before he found just how stupid an idea it was to have for a person in the business of quality content. There is a benefit, right? Sure. It all depends, though. My blog, when active, got a bunch of paperli retweets. Good exposure, but nothing I really took advantage of. But a business who had some real traffic goals could pimp a few Paperli publisher accounts by finding the share source and focus on that crowd ... if it suits their market, of course. Bloggers can dig out a fresh creative direction and uncover new places to post. It can create new opportunities Over at MarketingKnockout.com, we are seeing odd content get unlikely shares. One from a hippie Paperli account, another from retirement strategies publisher, and so on and so forth. These "random-house" publishers are not exactly our core audience. At the same time, it's not like we can't make a deal in those markets....

Seven Impeccable Blog Marketing Strategies

Applying incredible marketing strategies can generate immense profit. Good marketing plans should always have set targets and measurable means of realizing the targets. However, the baseline to the ultimate success is usually amazing content and powerful promotion. Here are seven practical steps of realizing SEO and social media success with blogs for online marketing. Create Customer Personas Customer oriented blogs are designed in tune with the needs of prospective customers. The content featured in the blog has to be engaging and relevant. Online marketers have to identify their target client base, create buyer personas before adding features and contents that appeal to their clients. Personas refer to profiles of target clients that detail their preferences, behaviors, sharing and consumption rates which translate into what they search often. With customer personas, blog marketers can create editorial calendars, richer keywords, social channels and topics, and promotion plans. Data for developing the profiles can be obtained through customer or reader surveys, social monitoring, analytics and other tools. Develop an Exclusive Selling Proposition Blogs have to stand out if search engines and people are to find them helpful. Unique and Distinctive Selling Propositions (USP) help to improve search visibility and popularity of any blogs. Developing a selling proposition is quite easy. The marketer needs to identify the intended benefits of the blog, figure out the nature of content, and the methods to be used to address client needs. Your USP has to be communicated simply, clearly, convincingly and concisely. The USP must also be the pillar of all your messages. Create Keyword and Topic Glossaries To ensure that you blog content is effective...

Why do some blogs fail

Business blogs are famous for being able to generate a lot of marketing and PR. Due to this, most of you had made an effort to start up blogs. While some of you have been able to gain extreme popularity, some have not been able to get a single viewer. There have been cases where blogs were a rage when they came out but simmered down after a while. What is the reason behind this failure? Not an easy task Blogging requires a lot of research and hard work. It is not as easy as it looks. You need to have a lot of information about the industry. You need to be aware of the latest developments and trends. You will have to develop original content for every blog and it will be read only if it has what a reader is looking for. You will have to play with keywords and phrases to make it search engine friendly. Whether it is on a daily or weekly basis, the content needs to be updated so that it can crawl its way into search engines. Lack of proper planning Before you start a blog, you need to have a solid plan. You should have at least 25-30 blogs ready to be published when you start your blogging site. You need to have enough influential friends and contacts who will share your blogs on networking sites like Facebook and Twitter. You should know the target that your blogs are meant to achieve. Whether the intention is to be a thought leader, for better contact with consumers or increase visibility, you should...

How to Turn Comments Into Cash

When you think about how to monetize your blog, most of your attention is generally focused on two things: Your blog posts, where you build relationships with readers and perhaps promote offers from time to time. The space surrounding these posts (such as the sidebar, header and footer), where you place banners and text ads. However, what most people fail to realize is that your blog comments offer you yet another way to make money. In fact, you can turn these visitor comments into cash using three proven methods. Read on… Turn Comments Into FAQs Ever notice that a lot of your comments are actually questions from readers? This is particularly true if you post pre-sell articles, product reviews and comparisons or similar promotional articles. Suddenly you’ll find your comment section is flooded with questions. But here’s the thing: If these blog readers have questions, then you know your other prospects have questions, too. And your other prospects probably have the exact same questions. So what you can do is turn these blog comments into a FAQ (frequently asked question) article that you can use to overcome buyer objections and eliminate your prospects’ resistance to buying the product. If you own the product you’re promoting, then you can post this FAQ on your sales site. Otherwise, post a link to this FAQs page whenever you promote the affiliate product! Use Them as Testimonials Whenever you post about a product, you’re likely to also get plenty of comments from satisfied buyers. Sometimes these buyers will even answer the questions from prospects. And you can bet their answers will be full...

How to Turn Friday Into Payday

You know what the best part of a regular job is? Predictable paydays. Example: If you were paid weekly, then you felt rich every Friday when you cashed that paycheck. Good news is, you can still feel rich on Fridays! How? By using your blog and a free offer to turn Fridays into paydays. Yep, you read that right: You’re going to make money by giving away free stuff. Let me explain… The key here is to develop some sort of free product that directly relates to an affiliate product you’re promoting. This free item could be a report, video, audio, piece of software or some other tool. However, this freebie is a bit incomplete without the main product – and that’s why you’ll promote the affiliate offer from within the freebie. As such, many of the people who download and use the freebie will also purchase the product using your affiliate link. Let me give you a few examples: You’re selling a French food cookbook. You create a free report that shows people how to throw a dinner party that features French food. And while you may even provide complete menu ideas and shopping lists, the prospect needs to buy the cookbook to get the recipes! You’re selling software. You can create a video that shows people how to install and use this software for full effect. This is particularly powerful if the software creator doesn’t have any documentation! You’re an affiliate for an organic-gardening supply store. You offer a free report that details how to get rid of pests in an organic garden. Naturally, you link to...